1.0Continuing and Professional Educationhttps://sta.uwi.edu/cperich600338<blockquote class="wp-embedded-content" data-secret="2DFR1VZWh0"><a href="https://sta.uwi.edu/cpe/insights-into-consumer-behaviour-mgmt6312/">Insights into Consumer Behaviour (MGMT6312)</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://sta.uwi.edu/cpe/insights-into-consumer-behaviour-mgmt6312/embed/#?secret=2DFR1VZWh0" width="600" height="338" title="“Insights into Consumer Behaviour (MGMT6312)” — Continuing and Professional Education" data-secret="2DFR1VZWh0" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://sta.uwi.edu/cpe/wp-includes/js/wp-embed.min.js /* ]]> */ </script> This course, designed as a research seminar for masters’ students in marketing, examines selected research within Marketing concerned with Consumer Behaviour and Consumer Research. Primarily, the course will focus on the psychological processes that underlie common marketing phenomena. The framework used is grounded in psychology while incorporating elements of sociology, economics and anthropology as relevant. […]