Event

Join Professor Paul Roman, Director of the FIFA/CIES Executive Programme in Sports Management (Ecuador) and renowned Professor and Lecturer of Sports Marketing for a FREE, hybrid lecture entitled, "The Real Value of Sponsorships". On Saturday, September 7 from 2:00 p.m. to 4:00 p.m., discover how to create impactful partnerships that resonate with brands, events, and fans.

Participants can attend in-person at the Management Lecture Theatre or online via Zoom.

Click here to register.

For more information, contact calisia.gregoire@sta.uwi.edu.  

More about the Speaker

Paul Roman is the director of the Sports Business Academic Program at Universidad de las Americas; Director of FIFA/CIES Sports Management Program in Ecuador; Professor and Lecturer of Sports Marketing at FIFA/CIES, UDLA and Universidad de Anahuac in Mexico. He holds a Bachelor in Marketing and Business Administration from Universidad San Francisco de Quito; MBA in Sports Management from Escuela Real Madrid – Universidad Europea. He has more than 10 years of experience in the sports industry, mainly working in the sports marketing area, building sponsorship packages, and creating long-lasting relationships between brands, events, and fans.