Insights into Consumer Behaviour (MGMT6312)

This course, designed as a research seminar for masters’ students in marketing, examines selected research within Marketing concerned with Consumer Behaviour and Consumer Research. Primarily, the course will focus on the psychological processes that underlie common...

Brand Marketing (MGMT6025)

The marketing landscape is fast-paced and continually changing. Customers, suppliers, and government agencies are more demanding, technology is rapidly changing, and markets are becoming increasingly saturated. Executives realize that one of the most important...

Accounting for Business Decisions (ACCT6200)

This course is designed to provide participants with an understanding of how and why accounting information is used in decision making at the managerial level. It assumes that participants have a grasp of the basic principles of Financial and Management Accounting at...

Organisational Behaviour (MGMT6314)

Organisational Behaviour (OB) can be defined as a field of study that investigates the impact that individuals, groups, and structure have on behaviour within organizations, for the purpose of applying such knowledge toward improving an organization’s effectiveness....

Human Resource Management (MGMT6001)

The HRM function provides for the effective involvement of people in achieving the goals of both managers and employees in contemporary organisations. Topics covered in this course include staff planning, recruitment, selection, compensation, training and development,...
Continuing and Professional Education
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