MKTG 3000
COURSE CODE: MKTG 3000
COURSE TITLE: Marketing Management
SEMESTER: 1
CREDITS: 3
PRE-REQUISITES: MKTG 2001
COURSE DESCRIPTION
This course is concerned with the development of the student's marketing decision-making and students are expected to undertake a marketing project based on fieldwork.
Offered by the Faculty of Social Sciences